Graphic Designer Samuel Profeta used a cardboard beverage carton to showcase professional skills for his “Creativity and Innovation” graduate student project at the University Fine Arts Center in São Paulo, Brazil.
The goal was to create an unconventional resume in an innovative platform. All the information about the student was placed in a cardboard package as if it was text from a product.
Samuel Profeta design is authenticated with a barcode, recycling symbol and logos that mimic details from real beverage packaging.
The template incorporates professional skills, experience, contact info and social media stats from LinkedIn, including the number of recommendations received from the candidate’s business connections.
The design is customized with real candidate photos and information to make the applicant more memorable and the form and design of this piece are incredibly eye-catching with modern and bright yellow, purple and blue gradients that give the template more visual dimension.